How is Krispy Kreme doing everyone?

[pepper]

AFAIK, shelf life of donut is good for 1 day only..i doubt makakarating yan sa province as far as ilocos or cebu unless they build another commy.pls enlighten me if dun mismo sa store ang production nila.pag dun cguro pwde sa province agad but like wat mr. midnite said there are lots of things to consider such as logistics,training,control,equipment,huge investment etc.iba p rin kc ang centralized production mas cost efficient.

[oldblue]

Yup gross. pero what is the net kaya? also if there already are established players will KK be able to take away market share or create a new market? question lang din. what about the fast foods. it is a big market but there are some that fall to the wayside pa rin like BK for example?

basta high gross ok na yan. paikot pera lang. seasonal naman lahat ng business eh. those who are too specific ng net income ng biz, yun madalas madali pang-hinaan ng loob at magsara.

after all hindi lang sa pera ang basihan ng survival ng business ngaun, opportunities din. with the Max group being associated with the KK brand, that'll bring a lot of opportunities.

[mikmik316]

I have seen high gross sales yet so little net income -- Red Ribbon before it was bought by Jollibee.... malamang kinuha na ng may ari in the form of reporting different expenses and doing "borderline legal" accounting techniques kaya laking gulat ko na sobrang liit lang ng net income... tsk tsk

[midinite]

I have seen high gross sales yet so little net income -- Red Ribbon before it was bought by Jollibee.... malamang kinuha na ng may ari in the form of reporting different expenses and doing "borderline legal" accounting techniques kaya laking gulat ko na sobrang liit lang ng net income... tsk tsk

yup. you cant discount net income. how long can one keep running on a thin margin? mahirap kung matamaan ng bad period then a downward spiral.

how is the health of the max's group anyway? anyone got info?

[midinite]

basta high gross ok na yan. paikot pera lang. seasonal naman lahat ng business eh. those who are too specific ng net income ng biz, yun madalas madali pang-hinaan ng loob at magsara.

after all hindi lang sa pera ang basihan ng survival ng business ngaun, opportunities din. with the Max group being associated with the KK brand, that'll bring a lot of opportunities.

would you care to elaborate what kind of opportunities? cross-selling? isnt there a dissonance between the two brands? max's and KK? they dont even appear to have the same target.

also, you mentioned seasonality? wouldnt it help if there were better margins to protect against seasonal dips? sure gross translates to more revenue pero it has to all work within a certain framework? Just a couple of questions.

[midinite]

basta high gross ok na yan. paikot pera lang. seasonal naman lahat ng business eh. those who are too specific ng net income ng biz, yun madalas madali pang-hinaan ng loob at magsara.

after all hindi lang sa pera ang basihan ng survival ng business ngaun, opportunities din. with the Max group being associated with the KK brand, that'll bring a lot of opportunities.

Well could merchandising be an opp? also, you are right in the sense na paikot pera nga. this allows them the opp also to borrow more against their growing new company. hope that they generate enough from it to service a huge loan if they go that route though.

diversification is good...but now over diversification that is another story. lets see how it works out. its just that commitment to open a store every two months and that franchise in the billions that has me wondering.

IMHO the go nuts group may have already spread itself out and will need some time to grow since it appears like their shops arent as frequented anymore. maybe they are pero everytime i pass one parang kaunti na lang ang nandoon. now i am not sure (and someone can clarify) but the go nuts people don't have that many stores really as KK projects it will and go nuts has no franshise payment to contend with. Now Mr Donut and Dunkin are a slightly different story kasi I dont see them in the same level as a KK since iba ang market nila.

It appears as if KK aspires to attain the cult status of a starbucks here perhaps? amongst a certain target. Just an opinion

[pepper]

i think max will apply the same strategy they did with their resto to gain followers of kk. franchise will cost bet P12 million to P20 million for an in-mall or free standing max restaurant,gives the franchisees a five year contract,with an option of three additional renewals , or a total of 20yrs.this covers the franchise fee,equipment costs,pre-operating expenses,and initial inventory.the franchisee is also given assistance every step of the way.even when the store is up max still gives marketing and operational support.Good spport ensures the franchise's success.proof of max's Franchising success are the franchising awards it has received,among which are "Most Promising Franchise of the Year" and the "Most Oustanding Filipino Franchise of the Year" from DTI.MAx has expanded by 50 branches in 5yrs with 20 more to open this year.

so going back to kk,imo i think max groups are not newbie on this game....hehe!!!

[midinite]

i think max will apply the same strategy they did with their resto to gain followers of kk. franchise will cost bet P12 million to P20 million for an in-mall or free standing max restaurant,gives the franchisees a five year contract,with an option of three additional renewals , or a total of 20yrs.this covers the franchise fee,equipment costs,pre-operating expenses,and initial inventory.the franchisee is also given assistance every step of the way.even when the store is up max still gives marketing and operational support.Good spport ensures the franchise's success.proof of max's Franchising success are the franchising awards it has received,among which are "Most Promising Franchise of the Year" and the "Most Oustanding Filipino Franchise of the Year" from DTI.MAx has expanded by 50 branches in 5yrs with 20 more to open this year.

so going back to kk,imo i think max groups are not newbie on this game....hehe!!!

interesting. looks like you know your max's inside out. am new here kaya am learning my way around the market and its various players...

[Syuryuken]

i think max will apply the same strategy they did with their resto to gain followers of kk. franchise will cost bet P12 million to P20 million for an in-mall or free standing max restaurant,gives the franchisees a five year contract,with an option of three additional renewals , or a total of 20yrs.this covers the franchise fee,equipment costs,pre-operating expenses,and initial inventory.the franchisee is also given assistance every step of the way.even when the store is up max still gives marketing and operational support.Good spport ensures the franchise's success.proof of max's Franchising success are the franchising awards it has received,among which are "Most Promising Franchise of the Year" and the "Most Oustanding Filipino Franchise of the Year" from DTI.MAx has expanded by 50 branches in 5yrs with 20 more to open this year.

so going back to kk,imo i think max groups are not newbie on this game....hehe!!!

Bro masakit sa mata at nakakahilo ang mga post mo kaya hindi ko binabasa. Pwedeng palitan mo fonts mo?

[pepper]

Bro masakit sa mata at nakakahilo ang mga post mo kaya hindi ko binabasa. Pwedeng palitan mo fonts mo?

first,, u should not address me 'bro" check mah avatar,,, am not a guy,,, girl n girl po ako.. hehehehe!! well, i dont care if hindi mu binabasa ung mga posts ko, kung mga moderators ang nagsabi sakin,, i'll buckle up! paki mu kikay ako!! what's the use of fonts & colors db? raise your concern to moderators ok!! peace tayo huh!! and one more.. bawal pumatol sa mga girls,,, ang mang away bakla!!

[midinite]

first,, u should not address me 'bro" check mah avatar,,, am not a guy,,, girl n girl po ako.. hehehehe!! well, i dont care if hindi mu binabasa ung mga posts ko, kung mga moderators ang nagsabi sakin,, i'll buckle up! paki mu kikay ako!! what's the use of fonts & colors db? raise your concern to moderators ok!! peace tayo huh!! and one more.. bawal pumatol sa mga girls,,, ang mang away bakla!!

ahem...donuts?

[oldblue]

would you care to elaborate what kind of opportunities? cross-selling? isnt there a dissonance between the two brands? max's and KK? they dont even appear to have the same target.

also, you mentioned seasonality? wouldnt it help if there were better margins to protect against seasonal dips? sure gross translates to more revenue pero it has to all work within a certain framework? Just a couple of questions.

well, the max group maybe identified with the restaurant biz but i'm sure that's not only their business. now with KK branded associated with them, more opportunity.

same as Mcdo lang po yan, they're in the real estate biz or perhaps in investments also.

[pepper]

mcdo (george yang) + superbowl of china, big buddha resto & chillis (richmond yang) = golden arches development corp.

[CVT]

interesting. looks like you know your max's inside out. am new here kaya am learning my way around the market and its various players...

Bro.,- I like the way you offered donuts in the previous post.

Anyway, most of these information are in the local Entrepreneur mag. You can buy yourself a copy of this.

:starwars:

[CVT]

AFAIK, shelf life of donut is good for 1 day only..i doubt makakarating yan sa province as far as ilocos or cebu unless they build another commy.pls enlighten me if dun mismo sa store ang production nila.pag dun cguro pwde sa province agad but like wat mr. midnite said there are lots of things to consider such as logistics,training,control,equipment,huge investment etc.iba p rin kc ang centralized production mas cost efficient.

The highlighted statement is not true. Probably for (a) special variant/s of the donut, but not in general...

:starwars:

[CVT]

So far expanding na sila at may mga reports sa isang thread na Megamall branch has no oven. Lines are starting to dwindle. Masarap nga pero may kamahalan. Anu kaya ang fate nitong franchise? over crowded na ba ang donut market in the first place that there is no room for it anymore? or is it still a growing (no pun intended) market that there is still room for another player. One for the premium segment and with aggressive expansion plans. Even the ad space they bought with billboards and streamers are more than what gonuts did initially. is this money well spent or wasted? remember si Gonuts had the strength of word of mouth...

is max's in over their head? or are they sitting on a goldmine.

after the holidays and observation we can now make assessments.

if KK is not going to succeed how long will you give it?

I'd say that the expansion will reach a certain level of saturation until a such a time when it will just cater to a niche market.

Donuts will always be donuts. There will be no special feature for 'tangible' product differentiation, especially since it's priced up there. Else, it will have to compete head-on with Dunkin' Donuts and Mister Donut where the name of the game is cost leadership.....

:starwars:

[ghosthunter]

I think KK's market would be similar to Starbucks and those other coffee places. So as such, it will develop a regular type of customers.

[rayban7g]

+ Good texture
- ...too SWEEEEET... for me!

[heightdeprived]

I've been hearing a lot about it when I was still there, haven't tasted them though...

If it's just overhyped, it might flop, otherwise, it may be as successful as Dunkin'...

[CVT]

I think KK's market would be similar to Starbucks and those other coffee places. So as such, it will develop a regular type of customers.

Agree here to a certain extent. That is, if KK can consistently market it's outlets as "places to be seen". And, if they can influence the external factors so that the people will perceive themselves as "lovers of donuts"....(akin to "lovers of coffee")....

Moreover, the various blends and varieties of coffees sell the product,- not sure though with the various flavors and styles of donuts....

:starwars: