Toyota Raize

**dr. d** · February 11th, 2022 12:41 AM

Originally Posted by Egan101

No need to explain. ToyotaPH are selling Daihatsu vehicles under the Toyota badge. The subsidiary will always follow the decision of the mother company. Unless of course, the local dealerships are run differently - like Nissan and Mitsubishi.

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toyota probably believes that more folks will buy the wigo, if it had a toyota badge on it and not a daihatsu badge.
it also probably makes for better logistics.

**AG4** · February 11th, 2022 01:58 PM

Originally Posted by thearsenal1205

Can somebody knew why Daihatsu pulled out of the PH market?

Not sure, but Daihatsu's global presence started shrinking in the 90s onward.

Originally Posted by thearsenal1205

Back in the late 80s through 90s they were selling Charade hatchback and even the Feroza SUV which was today are the (Agya) Wigo and this new (Rocky) Raize.

AFAIK they also selling a Hijet kei van back in the day.

Yes, the closest equivalent we have to the Charade now is the Toyota Wigo (Daihatsu Ayla). In Japan they have the more modern Daihatsu Boon/ Toyota Passo.

If the Charade line continued, it probably would have grown as big as the subcompact Euro Yaris (Kia Rio-sized) since the Charade back in the day was similar in size to the unrelated Toyota Starlet which evoled into the Yaris.

Since current Daihatsu models look nearly identical to their Toyota-badged counterparts, it only makes sense to sell the Toyota version here. You get your modern Daihatsu models and have Toyota's huge dealer/service network here.

The Daihatsu brand was retained in countries where the brand remained strong, like in Japan and Indonesia where little cars are very popular.

PS: Daihatsu became a wholly owned subsidiary of Toyota in 2016. Daihatsu only became a subsidiary of Toyota in 1998 when it increased its shares in Daihatsu to 51%.

**thearsenal1205** · February 11th, 2022 04:53 PM

Originally Posted by Egan101

No need to explain. ToyotaPH are selling Daihatsu vehicles under the Toyota badge. The subsidiary will always follow the decision of the mother company. Unless of course, the local dealerships are run differently - like Nissan and Mitsubishi.

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Originally Posted by dr. d

toyota probably believes that more folks will buy the wigo, if it had a toyota badge on it and not a daihatsu badge.
it also probably makes for better logistics.

Originally Posted by AG4

Not sure, but Daihatsu's global presence started shrinking in the 90s onward.

Yes, the closest equivalent we have to the Charade now is the Toyota Wigo (Daihatsu Ayla). In Japan they have the more modern Daihatsu Boon/ Toyota Passo.

If the Charade line continued, it probably would have grown as big as the subcompact Euro Yaris (Kia Rio-sized) since the Charade back in the day was similar in size to the unrelated Toyota Starlet which evoled into the Yaris.

Since current Daihatsu models look nearly identical to their Toyota-badged counterparts, it only makes sense to sell the Toyota version here. You get your modern Daihatsu models and have Toyota's huge dealer/service network here.

The Daihatsu brand was retained in countries where the brand remained strong, like in Japan and Indonesia where little cars are very popular.

PS: Daihatsu became a wholly owned subsidiary of Toyota in 2016. Daihatsu only became a subsidiary of Toyota in 1998 when it increased its shares in Daihatsu to 51%.

Thanks for the explanation! I found it a bit strange in the Indonesian market they had Daihatsus sold alongside their Toyota badged counterparts.

I've also observed on an Indonesian site they said the Toyota badged Daihatsus were selling more than the Daihatsu badged vehicles.

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**AG4** · February 11th, 2022 05:24 PM

Originally Posted by thearsenal1205

Thanks for the explanation! I found it a bit strange in the Indonesian market they had Daihatsus sold alongside their Toyota badged counterparts.

I've also observed on an Indonesian site they said the Toyota badged Daihatsus were selling more than the Daihatsu badged vehicles.

Like anywhere else, Toyota is viewed as a higher brand.

The Daihatsu-Toyotas from Indonesia are manufactured by PT Astra Daihatsu Motor.

**ice15** · February 11th, 2022 06:14 PM

Originally Posted by thearsenal1205

Thanks for the explanation! I found it a bit strange in the Indonesian market they had Daihatsus sold alongside their Toyota badged counterparts.

I've also observed on an Indonesian site they said the Toyota badged Daihatsus were selling more than the Daihatsu badged vehicles.

Sent from my SM-N970F using Tsikot Forums mobile app

I'm guessing Toyota has more dealerships compared to Daihatsu.

**Yatta** · February 11th, 2022 07:34 PM

Originally Posted by thearsenal1205

Thanks for the explanation! I found it a bit strange in the Indonesian market they had Daihatsus sold alongside their Toyota badged counterparts.

I've also observed on an Indonesian site they said the Toyota badged Daihatsus were selling more than the Daihatsu badged vehicles.

Sent from my SM-N970F using Tsikot Forums mobile app

I'm guessing it has something to do with population (bigger market) and the RH driving environment.

**bxr monkey** · February 14th, 2022 10:24 AM

Sa mga Youtube search, may detailed review/look na ang lahat ng varaints.

Except 1.2 E CVT. Mukhang mabilis itong mabili sa dealer at walang naiwang review/display units.