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Tsikot Member
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- Nov 2008
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November 23rd, 2008 06:04 PM #1hi! im a student creating a marketing brief as one of our requirements for this semester and the product that me and my partner is working on is suzuki swift. in line with this, we are conducting a survey to analyze and to know very well the market along with its consumers. it would be really great if you could help me by answering these set of questions.
1. what is it that you are looking for in a car? why do you want your car to be that way?
2. how did you become interested in suzuki swift?
(questions 3-5) if you are already an owner..
3. what made you buy it?
4. why did you choose this rather than its competitors such as the honda jazz or the toyota yaris?
5. are you satisfied with the car, or do you have any regrets with it? do you have any wishes for the car? why or why not?
6. if you are planning to buy your first car, will you choose to buy swift? why/why not?
7. what advantages do you think this car has?
8. what benefits do you think will give this to its owner?
9. considering some issues that has something to do with vehicles (traffic, parking, gasoline, etc) is suzuki swift a smart buy?
* if there is anything that you wish to add, feel free to do so. it will be very helpful.
thank you so much. your cooperation is highly appreciated. God bless!
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November 23rd, 2008 06:52 PM #2
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November 23rd, 2008 06:52 PM #3
i'm speaking on behalf of my Mum.
1. fuel consumption ; it's cute in every way specially on red
2. i introduced it to my mum by showing her the C! magazine and got psyched out
3. need for a fuel efficient vehicle in a cute package
4. because it doesn't look boring and very easy to drive. even my 1st year high school sister can drive it
5. very much satisfied. the only regret is not having another unit(if it would be me, i want the jWRC unit)
6. (if it's my mum, yes) me? sure, it's a rally platform for the jWRC mind you
7. quick acceleration, light steering(like a gocart), toycar image, very fuel efficient and it doesn't get old
8. it's very practical, fairly easy to maintain(since we have parts in the province), good value for money, passenger oriented
9. yes, since it doesn't drink lots of gas and is easy to park(due to light and precise steering)
in a contry that believes in 2 brands, this car stands out from the rest. due to its small number of owners, it doesn't get old and gives you a head turning impressionLast edited by safeorigin; November 23rd, 2008 at 06:56 PM.
Damn, son! Where'd you find this?
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Verified Tsikot Member
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Be careful with channels like "China Observer" on YouTube. There is a clear bias in their posts and...
Xiaomi E-Car