Durability, parts and after-sales service aren't the end all and be all of car purchases. They're just part of the set of factors that buyers need to consider when buying a car.

To some, reliability is the utmost priority. Others will be more bold and would be willing to deviate from the established brands in exchange for a better packaged car.

It's a matter of preference, but I don't see how making a sweeping statement to avoid Korean brands in particular has its place in an objective discussion.