Anfra looks way better than this thing.
1st thing I would have done, collaborate with an experienced manufacturer. Base it on one of their older models like the old Crosswind, Revo or Tamaraw FX for example.
Proton of Malaysia or Tata Motors of India didn't make their own cars or utility vehicles overnight, they had help from experienced manufacturers.
Tata had Mercedes while Proton had Mitsubishi.
TATA 407 (Mercedes influence can still be seen)...
TATA Sumo
TATA Safari
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