This is how an engineer feels when surrounded by marketing people.

[CVT]

Seems that there aren't much engineers here.

I feel for the engineer. I used to be in marketing and I left because I didn't like pushing products that I had to lie or tell half-truths about.

You have one here bro.

And again,- I support our Marketing guys as they are the ones who are into demand-creation or creating a need for the product or would-be product. It is an enabling function that moves the entire organization for as long as it is well coordinated and that there are no false expectations from both the customer and the company.

It's a perpetual tug-of-war between design (engineering) and Marketing,- alright,- but then again,- you have to be riding along the battlefront, so that you do not lose your competitive edge. Anything outside of that is mediocre, at best.

It is a love-hate relationship.

Yes, we support,- but the Marketing guys have to deliver. Else, they're marked men in the company.



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