Quote Originally Posted by ice15 View Post
I agree that the the Coolray (etc) outsold the Corolla (etc)

However you also have to consider that Compact Sedans are way more expensive compared to the Coolray/Territory/MG

(est) 300K diff is a considerable amount of cash and technically the local Japanese brands only have the Rush, BR-V, Xpander Cross and XL-7 as direct competitors to the "Chinese Crossovers"
I view it differently - new gen compacts are now priced higher because they know they won’t have volume to drive bottomline so they’re working with higher margins with the assumption of lower sales anyway.

Even if they priced the new Civic at 1.15M vs 1.3M, they still wouldn’t move much units because the market has really shifted to crossovers. Might as well milk the remaining niche who still prefer sedans.

People will only buy sedans when they can’t afford higher cars. With the condition of our roads in the country, it’s an inevitable shift.


Sent from my iPhone using Tapatalk