ATF is normally pinkish or red in color. If it smells burnt, replace it asap with the correct type of fluid. ATF is usually replaced every 2 years or 40,000 kms. Some people change at 20,000 kms. Check your manual as your cars replacement interval may be different.
Things that you should NEVER do on an AT:
1. Glide or rolling on neutral - can cause damage to the transmission.
2. Shift from P or N to any gear without steping on the brake. This can cause the car to jump/jerk and hit something.
3. Push start the car. This will not work you need to jump start.
4. Drive without ATF unless you want to buy a new tranny.

Hey I have personally seen this with a brand new Navigator, factory did not put fluid.
I'm sure there are others just can't think of them right now.
Things you should and can do to to an AT:
1. Drive smoothly and treat the accelerator pedal like its an egg that you don't want to squash. This will help improve your fuel consumption.
2. No. 1 can also make your car shift at lower rpms.
3. Drive with OD on to save on gas. Think of the OD as a 4th or 5th gear.
4. If you have economy or winter mode use it to save on fuel as you will up shift earlier.
5. When climbing hills, you can turn off OD or downshift for more power.
6. Downshifting can be done by moving the lever from D to 3 or by flooring the gas pedal.
7. When going downhill, you can engine brake by turning of OD and downshifting.
8. You can make your AT upshift by letting go of the accelerator pedal for a few seconds. This is easier done if you know what RPM it normally shifts.