There are several misconception about 0%.
Merchant shouldered the interest for the customer on the installment basis. In effect the customer get it at 0%. Merchant actually give discount on cash because they earn more.
Electronics usually have only 8% margin. konti lang ang kita ng mga electronic stores. They usually get support from the distibutor to share the 0%. 6 months from the merchant 6 months from the distributor. so in effect they are only earning 2%. Thats why there are some merchant willing to give discounts. Clothes on the other hand have really big margins that can go more than 100%
Now the distributor you mention on Timog area was able to give bigger discount because they are also distributor, merchants can't compete to them.


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