*cvt, it was launched in time for Christmas, that's why we have (in the company) a blue Christmas then. Limited time Lang since the company just wanted to test the market Kung kakagatin ng masa. Di talaga expected ng PCCPI na ganun ang magiging demand, gusto sana ituloy ang production but the price of the "blue gum" was really expensive, na Hindi kaya I maintain Kung same price ng regular Pepsi and other products.

It was featured pa nga sa Italian job