how do lexus cars really compare to european cars?

[jhnkvn]

If I'm buying a premium car, then I would prefer to have premium parts.
The reason why Jaguar was a flop when Ford owned them because they were putting parts from Ford parts bin.
I think most people care that when they buy something premium, it should look premium, feel premium, work premium and real.

But going for all-premium is expensive and that's why the Sesto Elemento is craptastically expensive.

As long as the parts is good as it is, I believe consumers should be satisfied. Cars nowadays are become more and more refined.. it's either because I'm aging or people are being pampered more. In this case, it's both. For example, multiple-zone climate controls were usually limited to the really premium models back in the day but can be found in Civics nowadays.

Nah, the reason why Jaguar was a flop was because.. well, it's Ford. Ford was a flop then... but Ford isn't a flop now. Hell, if Ford's parts bin was crap then, what about Tata Motors whos line-up was value-centric and targeted India's growing low and mid-income classes? It's not really much about the price.. but rather the quality.

As niky said, just use quality parts. I as a consumer won't really care what's inside of the car.. as long as it's as advertised... and it works. I might care if my car has a ZF transmission... or it has a V12 growling behind me.. but if it does not work.. all of that care will be in the form of complaints and lawsuits.