Quote Originally Posted by jut703 View Post
Not because the Civic is a flop, but because the market has shifted away from compact sedans compared to a decade ago.

If they just needed a sedan, they'll get a Vios/City/subcompact. Most people don't need the extra power of compact cars. Subcompacts today come with most of the features that compacts have. The extra space isn't appreciated by many, and those who need space will get an MPV like the Mobilio/Avanza/BRV instead.

Then there's the influx of small CUVs like the Ecosport and Juke. From a subcompact, instead of going for a bigger sedan, they go to a taller subcompact. Tall ride height is actually a plus factor for many car buyers.

Those with extra money will most often than not forgo a TOTL compact and go for a bigger, more practical PPV. For the price of a Civic RS, you can get an MU-X. More buyers appreciate the diesel engine, durability, macho looks and 7 seats of PPVs compared to the features, refinement, power, and handling of compact sedans.

All told, the compact sedan which was the mainstay of Philippine roads in the 90s has become a niche market today.

That said, the Civic tops that small niche despite not having a sub-1M variant and an expensive TOTL.

2017 sales:
1. Civic - 2,154 (42%)
2. Altis - 2,078 (40%)
3. Mazda 3 - 635 (12%)
4. Sylphy - 128 (2%)
5. Focus - 82 (2%)
6. VW Golf - 80 (2%)
Total: 5,157

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tapos ambaba pa ng resale value nyan. say for example a City at 900K and a Civic at 1.2M. pagdating sa used market, yun city 500K, yun civic 550K. grabe luge! tapos mas bibilin pa yun city kasi nga perception mas matipid maintain at sa fuel consumption.