Chery hires former Porsche designer to create its next-gen cars

[zap.FREEDOM]

Chery, one of the many Chinese car brands that, among other things, are known for cloning the vehicles of other carmakers and then branding and selling these as their own, is now out to make a name for itself. Its solution? Hire former Porsche designer Hakan Saracoglu.

According to Europe.AutoNews.com, Saracoglu has been hired to head Chery's Shanghai-based design center "to improve the Chinese carmaker's styling."

"The company is redefining itself," Europe.AutoNews.com quoted Saracoglu as saying. "Chery is standing for value, for design and gaining customer confidence. That's where we want to go."

With Saracoglu, Chery is indeed in capable hands. In his 15 years at Porsche, Saracoglu had a hand in designing the exteriors of the Boxster, the Cayman and, more recently, the 918 Spyder.

Saracoglu reportedly joined Chery as its design director in October last year.

source: Chery hires former Porsche designer to create its next-gen cars - News | TopGear.com.ph

so, what should we expect?

[renzo_d10]

Still a Chery....

[foresterx]

no matter how good their cars will turn out to be, i still wouldn't buy one.:bwahaha:

[Mguy]

They need engineers more than designers to make their cars much more reliable.

[yapoy86]

at least may effort to "improve"....

[uls]

yan ang nagagawa ng meron puhunan

you can buy people

[Retz]

I'm looking forward to this.

[uls]

Brillaince Auto hired Pininfarina

Beijing Automotive hired a former Ferrari designer

Geely hired a Volvo guy

[Syuryuken]

PHUV hired former Sarao latero

[stickers]

now we can expect Porsche clones at a very very affordable price...

[uls]

PHUV hired former Sarao latero

hahaha


_________________________________________

[creativepinoy]

yeah your ryt sir Mguy .. for me they do not need a former porsche deigner .. only thy need is creativity like us filipino if you remmember late 70s delta motors and fmc build their own vehicles..... pls visit my fb page to see my concept vehicle design using creativity..(*_-)wink creative concept ideas | Facebook

[Tj_abs]

yeah your ryt sir Mguy .. for me they do not need a former porsche deigner .. only thy need is creativity like us filipino if you remmember late 70s delta motors and fmc build their own vehicles..... pls visit my fb page to see my concept vehicle design using creativity..(*_-)wink creative concept ideas | Facebook

Nice concept sir. Pride of the phil. But sir dapat patent muna yan kasi baka ma clone ng china ung gawa mo. Hehe

[Tj_abs]

Magaling naman pinoy problem lang wala support sa government. Inmo, Sad to say that we are consumers and not producers. Ok na sana ung sarao at FMC noon. Na uwi tuloy tayo sa kuliglig

[uls]

creative ang pinoy pero walang puhunan

aanuhin mo ang creativity wala naman pera pang pondo sa proyekto

hanggang drawing lang

[fourtheboys96]

creative ang pinoy pero walang puhunan

aanuhin mo ang creativity wala naman pera pang pondo sa proyekto

hanggang drawing lang

hahaha sad but true

[yapoy86]

yeah your ryt sir Mguy .. for me they do not need a former porsche deigner .. only thy need is creativity like us filipino if you remmember late 70s delta motors and fmc build their own vehicles..... pls visit my fb page to see my concept vehicle design using creativity..(*_-)wink creative concept ideas | Facebook

aside from their efforts to improve, hiring a "respectable guy" from a known automotive company gives them some FACE value... that's marketing gimmick... like KIA did when they hired peter from audi...

imagine if Mr. Creativepinoy was hired by Chery... then chery announces that they hired the services of Mr. Creativepinoy to design their future products.. do you think it will have an appeal in the auto industry?? who's mr. creativepinoy anyway??? then people will say, chery hired another crap

[uls]

anyone can draw cars


Chery is buying track record

[Ry_Tower]

Tignan niyo Kia, nung kinuha si Peter nagkaroon sila bigla nang sariling identity. Ganda kaya ng dating ng kotse nila ngayon.

It may take time but legitimacy and street creed in design would happen for these chinese car company. Somehow.

[zap.FREEDOM]

They need engineers more than designers to make their cars much more reliable.

agree on this, they owned the qoros which a great effort already.. another wise move for their business after hiring top caliber designer is to hire german engineers (same thing as the strategy of hyundai-kia, well benchmarking as its) to improve their quality, technology and maybe reliablity which is they all need to deliver to prove their tenure they learned something from the Koreans, after this maybe they can also duplicate the success of the Korean auto brands. btw, chery also signed a joint venture with Jaguar Land Rover..