1. preference sa looks on the buyer, but hilux has bigger bed space.
2. engine power, check the torque and hp,i am not sure who has the bigger HP and torque
3. Interior- bigger ang strada and better comfy seats for the rear.
4. price- strada is bang for the bucks
5. ride- strada is noted to have the best ride amongst all trucks
7. problems- uneven height is the most common, but can be fixed for free.
8. aftersales service - ill go with toyota
9. sabi daw meron lalabas facelift next year, but if it goes to pinas, maybe it will take longer (strada), for hilux, not so sure.
*Note: with strada, meron ka club
steering issue wasn't really a problem, isolated cases and was fixed for free.