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Tsikoteer
- Join Date
- Jun 2007
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- 1,161
September 12th, 2013 03:46 PM #1VW moving forward with SE Asia car plant plans
Reuters
Posted at 09/12/2013 2:13 PM | Updated as of 09/12/2013 2:13 PM
FRANKFURT - Volkswagen is moving forward with plans to set up production in fast-growing Southeast Asian markets as the German carmaker expands its overseas footprint to boost its global ambitions.
"We will certainly become an active player in the region in the next years," Michael Macht, VW group production chief, told Reuters at the Frankfurt motor show on Wednesday.
"We are currently very actively on the road in these countries," Macht, who sits on VW's eight-member executive board, said in an interview. He declined to be more specific.
The Wolfsburg-based multi-brand automotive group, which still lacks a vehicle-assembly plant in the Association of Southeast Asian Nations (ASEAN) group of countries, has a goal of overtaking Toyota and General Motors to become the world's largest automaker no later than 2018.
The ASEAN group comprises Indonesia, Malaysia, the Philippines, Singapore, Thailand, Brunei, Burma, Cambodia, Laos and Vietnam.
sana sa Phils. na lang.....
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September 14th, 2013 10:25 PM #2
If they plan to overtake toyota, they should match their price. If they become a premium brand here, they will not have the volume. If they have a plant in SEA, they could price their cars competitively.
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