Results 1 to 10 of 17
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December 11th, 2010 12:21 AM #1
I am sure you guys know that Bernie Eccelestone the Formula One rights owner gut mugged in London recently and $200,000 worth of jewelries was stolen from him...
Luxury watch brand Hublot has launched a print campaign featuring an “untouched” photograph of bruised and battered Formula 1 boss Bernie Ecclestone taken the day he was mugged.
Ecclestone was attacked by four men outside the London headquarters of F1 on 25 November. The attackers stole £200,000 worth of jewellery, including a Hublot watch.
The print ad features the line, attributed to Eccelstone, “See what people will do for a Hublot”. The one-off campaign is running today (8 December) in the Financial Times and International Herald Tribune.
Mark Ritson, Marketing Week columnist and expert in luxury brands, says that the ad will help Hublot’s advertising stand apart from the “boring, product based, generic tat” produced by other watchmakers and jewellery brands during the crucial Christmas trading period.
He adds that the mugging of Ecclestone is not just a PR opportunity but also “bang on its brand”.
http://www.marketingweek.co.uk/secto...021429.article
Parang ayaw ko na ng Hublot baka I get mugged myself!
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December 11th, 2010 10:13 AM #3
Is that the one made out of forge carbon-fiber? Tasty watch.
Still not as accurate as a GPS-referenced smartphone, not as useful and a zillion times more expensive...
Ang pagbalik ng comeback...
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December 11th, 2010 10:40 AM #5
[ame="http://www.youtube.com/watch?v=lH0X0jIN1Vc"]YouTube - HUBLOT KING POWER F1 TM MONZA[/ame]
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December 11th, 2010 01:53 PM #9
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December 11th, 2010 03:40 PM #10
I wish to have this watch as one of my christmas gift to myself .. BTW greenhills sells replica Hublot watches worth 70K- 80K ..
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