Video: GM dares to compare Chevy Cruze to… the old Hyundai Elantra?
Filed under: Budget, Sedan, Marketing/Advertising, Chevrolet, GM, Hyundai
General Motors is using the phrase “Dare to Compare” as part of a campaign pitting its vehicles directly against competitors. In a new video you’ll find after the break, the Chevrolet Cruze lines up against the Hyundai Elantra… the now-outdated 2010 Hyundai Elantra.
While the Cruze 1LT (why not the base LS?) indeed performs quite well against the previous-generation, base-model Hyundai sedan, we would prefer to see it go wheel-to-wheel with the 2011 Elantra. Apples to apples and all that, right? As it stands, Chevrolet has dared to compare itself to an older version of a car that has since improved greatly. Hardly seems like a fair fight…
For those wondering about the dollars and cents, the 2011 Chevrolet Cruze 1LT starts at $18,175 (the base Cruze LS starts at $16,275). By way of comparison, the base 2011 Hyundai Elantra GLS starts at $14,830 and the 2010 model started at $14,145.
It’s not that the Cruze isn’t a fine car… but ya know, the new 2011 Cruze is quite a bit better than a lot of older cars… including the Cobalt this Elantra once competed with. Click past the jump for the clip.
[Source: YouTube]
Continue reading Video: GM dares to compare Chevy Cruze to… the old Hyundai Elantra?
Video: GM dares to compare Chevy Cruze to… the old Hyundai Elantra? originally appeared on Autoblog on Wed, 26 Jan 2011 19:55:00 EST. Please see our terms for use of feeds.
Read | Permalink | Email this | Comments
View full post on Autoblog
Related posts:
- Video: Next generation Hyundai Elantra caught practicing its parking?
- Video: Chevy Cruze used to play live action game of Pac-Man
- LA 2010: 2011 Hyundai Elantra offers 40 mpg from $14,830*
- Entire 2012 Hyundai Elantra line to hit 40 MPG on highway
- Video: Hyundai launches Save the Asterisks campaign for 40-mpg Elantra
