Toyota Vios, Innova Most Popular Vehicles in 2009

The Toyota Vios was the best-selling car in 2009, accounting for almost a quarter of the 46,021 vehicles sold by top auto maker Toyota.

Preliminary data from Toyota showed that 11,981 units of its locally-assembled sedan were sold last year.

Toyota’s van, the Innova, also assembled in Sta. Rosa, Laguna, was the second biggest seller with 10,311 units sold in 2009.

All in all, the two models accounted for nearly half of Toyota’s sales in the Philippines last year.

Including the sales of Toyota’s luxury brand, Lexus, which sold 172 units last year, the Japanese car maker sold a total of 46,193 units in 2009. Read more

Toyota Philippines Lowers Price of Fuel Efficient Cars

Toyota Motors Philippines, the country’s leading automobile distributor, will lower the price of its fuel efficient vehicles.

In a statement, Toyota said it will offer discounts to make its fuel efficient vehicles more affordable.

All of Toyota’s models operate with fuel efficiency using the VVT-I technology for gas engines and the D4-D technology for diesel engines. Read more

Toyota Celebrates 20th Anniversary with Fuel Efficient Models Made More Affordable

Toyota Motor Philippines Corp. (TMP) leads the market with a share of 37% for May 2008, as based on the reports from the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI). The passenger car segment garnered 39.2% and the commercial vehicle segment, 36%. This role gives Toyota a sense of responsibility to its customer’s needs.

It understands that with the continuous surge of fuel prices, there is a need to be as cost effective as possible. For the month of June, 2008, Toyota sets the stage for its upcoming 20th Anniversary Celebration in August by making three of its bestselling and fuel efficient models, easily available. An Avanza, Innova, or Vios could be purchased for only P200 a day. Read more