Isabelo P. Africa, president of UCPB General Insurance and Noel Martin Bautista, CEO of Tsikot E-Media, Inc., sign the contract as witnessed by Mia Grace Yabut (leftmost in photo), manager/officer-in-charge, Direct Link Insurance, Edgardo Rosario (rightmost in photo), vice-president for marketing, UCPB General Insurance and Jimuel Dancel (second from right), COO, Tsikot E-Media, Inc.

Direct Link, the leading direct-marketed car insurance company in the Philippines, and Tsikot.com, the biggest and fastest-growing online automotive community for Filipinos, inked last March 7, 2008 a marketing partnership designating DirectLink as the official car insurance partner of the community.

The contract was signed between Isabelo P. Africa, president of UCPB General Insurance and Noel Martin Bautista, CEO of Tsikot E-Media, Inc., and witnessed by Edgardo Rosario, vice-president for marketing, UCPB General Insurance, Mia Grace Yabut, manager/officer-in-charge, Direct Link Insurance, Jimuel Dancel, COO, Tsikot E-Media, Inc., Ma. Christina Baluyot and Naven Hilda Dorado assistant manager and advertising and promotion officer, Direct Link Insurance, respectively.

The partnership aims to extend the value and benefits of the services Direct Link offers to car owners to Tsikot.com members and guests through high-impact online marketing activities. 

Direct Link is a new marketing concept, providing car owners with convenient and affordable insurance. The first in the Philippines, Direct Link uses direct marketing operations, like telephone and online-based client acquisition activities, which makes it convenient for customers to transact business. Because all business is conducted directy minus agents and other third-parties, Direct Link cut costs significantly, which are then passed on to clients as savings in the form of cheaper premiums.

As the official car insurance partner of the community, Direct Link products and services will be prominently featured and promoted to tsikot members and guests.  Dedicated threads on Direct Link products will be started and tsikoteers can post questions, testimonials even complaints which will then be responded to by an official Direct Link online advisor.  An online insurance quote facility will soon be installed in the Tsikot.com News Portal (www.tsikot.com) where members and guests can automatically get an approximate quote by inputting certain information (car make, year, etc).

Direct Link, as official car insurance partner, will also sponsor various Tsikot.com activities like grand, mini-, even regional eyeballs (EBs) and other events.

To assure excellent after-sales service, Direct Link promises fast and efficient claim settlement through its Gawa-Agad Centers. Through its hassle-free claims processing, all the client has to do is bring in his car to the center. There is no need to wait for professional claims evaluators and adjusters; no need for a letter of authority from the Insurance Company. Moreover, the Gawa-Agad Centers guarantee the use of original replacement parts, with a one-year warranty on repairs. Should the client so desire, the car can even be delivered to his doorstep after the repair is completed.
 
Clients who do not file any claims enjoy added benefits through Direct Link’s “no claim bonus discount” which is built up over the years and deducted from the annual renewal premiums. This translates into even more savings for Direct Link’s clients.
 
 1.     As Direct Link policyholder, you become a member of Direct Link Rescue Club that will give you these following services:
 
· FREE 24-hour towing assistance
· FREE Minor On-site Repairs Assistance
· FREE Alternative Transport & Hotel Accommodation
· Claims Procedure Assistance
· Emergency Message Assistance &  Critical Information Referral
· Free Motor Registration Assistance
· Vehicle Removal Assistance
· Free Home Assistance such locksmith, Pest Control, home Movers, Plumbing, Electrical and Home Appliance Repair Assistance.
 
2.     Direct Link gives you instant access to Gawa-Agad Centers for hassle free claims processing:      
 
· Minimum documentation requirements
· One year guarantee on repairs
· Guaranteed Brand new original parts
· Access to Gawa Agad Centers for other Motoring Services
· With several Gawa-Agad Centers for your convenience.
 
Direct Link can be reached through their hotlines at: 8872588 & 8872587, with email address at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it and This e-mail address is being protected from spam bots, you need JavaScript enabled to view it   They can be reached online at www.directlink.com.ph. Their main office is at 23F Chatham House Cond., Valero cor VA Rufino St Salcedo Village Makati.  For the Visayas and Mindanao, they have a Cebu Office in Keppel Building Cebu Business Park, Cebu City tel (032)2340808.

Other Photos:

Shown in photo (from left to right): Mia Grace Yabut, manager/officer-in-charge, Direct Link Insurance, Edgardo Rosario, vice-president for marketing, UCPB General Insurance, Isabelo P. Africa, president of UCPB General Insurance, Noel Martin Bautista and Jimuel Dancel, CEO and COO ofTsikot E-Media, Inc., respectively, Ma. Christina Baluyot and Naven Hilda Dorado assistant manager and advertising and promotion officer, Direct Link Insurance, respectively.