Rolls-Royce sales up 146 percent on popularity of Ghost
Filed under: Sedan, Rolls-Royce, Earnings/Financials, Luxury
If there was any lingering doubt as to the business value of the 2010 Rolls-Royce Ghost, recent sales figures appear likely to put such concerns to an abrupt end. Over the course of the first five months of 2010, Rolls-Royce has sold a total of 678 automobiles. That doesn’t sound like a whole lot when judged against the world’s largest automakers, but that figure represents an impressive 146-percent increase over the previous year.
As you might have guessed, that sales uptick is being driven by orders for the new Ghost, which, with a price starting at around $250,000, is Rolls-Royce’s new entry-level model. Company head Torsten Müller-Ötvös expects the sales surge to continue throughout the 2010, suggesting that the automaker will post figures “at least double the volume of last year.” As we found during our recent First Drive, Ghost buyers are likely to be very pleased with their new saloons.
Gallery: First Drive: 2010 Rolls-Royce Ghost
Photos by Rex Roy / Copyright (C)2010 Weblogs, Inc.
[Source: Financial Times - sub. req.]
Rolls-Royce sales up 146 percent on popularity of Ghost originally appeared on Autoblog on Sat, 05 Jun 2010 18:37:00 EST. Please see our terms for use of feeds.
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