Land Rover launches Being Henry interactive film series to promote Evoque
Filed underneath: SUV, Advertising/Promoting, Land Rover
Telly is all grown up. Or, at minimum the actor that protrayed him in the film Little ones is. Leo Fitzpatrick, who also portrayed drug addict Johnny Weeks on The Wire, has made the decision to go in a diverse direction for Land Rover’s new interactive movie Being Henry.
The spot was developed by Land Rover as a distinctive indicates to tout the many personalization options for its new Evoque. Directed by Nick Gordon, Becoming Henry enables the viewer to jump into the tale and get handle of Henry’s actions. The result is an engaging, humorous and really different way for an automaker to advertise a product.
As soon as you attain the end of your choice generating procedure, “the voice” arrives in and displays you what type of Evoque matches the selections you make. We will warn you that some of the language is certainly not risk-free for function, but the movie is surely worth a couple of moments of your time. Click previous the leap to see a trailer of the film. Soon after that, head more than to the Becoming Henry website to commence your journey.
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Land Rover launches Currently being Henry interactive movie sequence to encourage Evoque originally appeared on Autoblog on Fri, 06 May 2011 19:57:00 EST. Please see our terms for use of feeds.
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