First Drive: 2011 Kia Optima

Filed under: Sedan, Kia, First Drive

You’ve Come a Long Way, Baby

We admit it – we’re genetically preprogrammed to be shallow creatures. Despite our moms’ best efforts, recognizing inner beauty is all well and good, but it’s physical beauty that first puts both people and consumables on our radar.

Exhibit A? The 2011 Kia Optima. You see, while exactly nobody was paying attention, the outgoing Optima actually became a reasonably competitive mid-size sedan. But with the lackluster reputation of its predecessor compounded by styling so banal that it might as well have had “John Doe” as a model designation, the Optima was seemingly forgotten by everyone but fleet managers.

That’s not going to be a problem any more.

Photos copyright (C)2010 Chris Paukert / AOL

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First Drive: 2011 Kia Optima originally appeared on Autoblog on Thu, 02 Sep 2010 11:58:00 EST. Please see our terms for use of feeds.

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